William Carner
Ph.D., Director, Business Foundations Program, Department of Marketing, University of Texas at Austin, USA
E-mail: wjcarner@ccis.edu
E-mail: wjcarner@ccis.edu
| Education: | Ph.D., 1989, University of Missouri-Columbia Major: Marketing Collateral Areas: Finance & Economics |
| Dissertation Title: "Effects of Franchising on the Market Share and Profitability of Financial Institutions Joining a Franchise System" | |
| M.B.A., 1972, University of Missouri-Columbia Major: Finance | |
| A. B., 1970, Drury College Majors: Business Adm. & Economics | |
| Banking Schools: | Class of 1983, Graduate School of Banking, Postgraduate Course University of Wisconsin-Madison |
| Class of 1981, SIMSA Advanced Marketing School University of Virginia | |
| Class of 1979, Graduate School of Banking University of Wisconsin-Madison | |
| Class of 1976, Graduate School of Bank Marketing University of Wisconsin-Madison | |
| Academic Experience: | Director, Business Foundations Program, 2001- Senior Lecturer, Marketing, 1998-Adjunct Assistant Professor, Marketing, 1992-98 University of Texas at Austin, Austin, Texas |
The Business Foundations Program is a program for non-business undergraduate students. As director I am responsible for the approximately 10,000 students who annually enroll in classes; supervising approximately twelve regular faculty members; curriculum planning and expansion (we recently added a Foundations of International Business course, a Foundations of Entrepreneurship, and a study abroad opportunity). In addition, my responsibilities include marketing the program to the university, students, parents, and businesses and setting the fulfillment requirements for certification. | |
| Courses: Undergraduate--International Business, Foundations of Marketing, Principles of Marketing, Direct Marketing, Promotional Strategies Graduate--Marketing Management, Sports & Entertainment Marketing, Data Mining for Marketing | |
| Associate Professor, Marketing Coordinator (Chair) St. Edward's University, Austin, Texas, 1991-1996 Courses: International, Strategy, Principles, Research, Sales | |
| Assistant Professor, Marketing Southwest Missouri State University, Springfield, Missouri, 1987-90 Courses: International, Principles, Channels, Services | |
| Teaching Assistant, Marketing University of Missouri, Columbia, Missouri, 1987 Courses: Marketing Management | |
| Teaching Assistant, Finance University of Missouri, Columbia, Missouri, 1986-87 Courses: Bank Management, Financial Institutions and Markets | |
| Instructor Drury College, Springfield, Missouri, 1974-76, 1978-82 Courses: Economics, Bus. Adm., Financial Management. | |
| Honors: | University of Texas at Austin: Recipient, 2001, Undergraduate Business Council Teaching Award Recipient, 1998, Hank & Mary Harkins Foundation Award for Effective Teaching in Large Undergraduate Classes; Nominated, 1996, 1997 Recipient, American Marketing Association, Outstanding Professor, 1995 Recipient, Order of Omega, Outstanding Professor, 1995, 2002, 2003 |
| University of Missouri-Columbia: Finance Students Association, Outstanding Teacher, 1987 University of Missouri-Columbia, Outstanding Teaching Assistant-Business, 1987 | |
| Civic: Who's Who in America, 2000- Who's Who in the Midwest: 1978-1991 Who's Who in the South & Southwest: Since 1992 Who's Who in Finance & Industry: Since 1981 Who's Who in the World: Since 1982 Who's Who of Emerging Leaders of America: Since 1987 Outstanding Young Men of America, 1985 |
Books, Monographs, Study Guides
"Study Guide for Marketing, Kerin, Berkowitz, Hartley & Rudelius, 7th Ed.," Richard D. Irwin, Inc., Burr Ridge, IL, 2002.
"Study Guide for Marketing, Berkowitz, Kerin, Hartley & Rudelius, 6th Ed.," Richard D. Irwin, Inc., Burr Ridge, IL, 1999.
"Study Guide for Marketing, Berkowitz, Kerin, Hartley & Rudelius, 5th Ed.," Richard D. Irwin, Inc., Burr Ridge, IL, 1996.
"Transparency Teaching Notes to Accompany Kinnear's Principles of Marketing Calendar 1995," Harper Collins, New York, 1995.