Djamchid Assadi
Ph.D., Professor, Researcher and Speaker, Groupe ESC Dijon-Bourgogne (French Institution), France
Teaching in English and French
Permanent Professor |
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Groupe ESC Dijon-Bourgogne (French Institution) | 1999 - Present | |
American University of Paris (American Institution) | 1997 - Present | |
Itinerant Professor |
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International Schiller University (Institution américaine) | 2001 - Présent | |
Former teaching experiences: |
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Dominican University of California | 2003-2004 | |
ESC: ESSEC, Amiens, Nantes, Rennes, Troyes, Reims, Tour | Occasionally since 1990 | |
Universities: La Sorbonne, Paris VIII, Paris X, etc | Occasionally since 1990 | |
California State University, Dominguez Hills | 1989 - 1990 | |
California International University, L-A, etc. | 1989 - 1990 | |
Education |
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Ph.D. of Marketing strategies and Communication. | 1987 | |
Research Methodology and Epistemology. | 1985 | |
M.A. of Marketing strategies and Communication (D.E.A). | 1981 | |
B.A. of Business Administration. | 1980 | |
PICE : Permis de Conduire Informatique Européen (High skills in camputer use) | 1997 | |
Executive Training & Seminar Leading |
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In-Company Professional Services | Present | |
Project Director, Europe New Media (ICDP) | 1995-1997 | |
Project Director, Pôle Universitaire Léonard de Vinci | 1995-1998 | |
Consulting & Executive Training Services |
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Founder & Directing Manager of Strategies Marketing & Seminars Co. | Created in 1991 | |
Market research & executive training, Company sold in November 1995 |
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Also vast experience of consulting in sectors such as :
Retailing : Casino, Mammouth, La Ruche Picardie, Obi, Conforama, Match, FNAC...
Service : Consodata, Informa, Caféteria Casino, Miami, Hippopotamus, Sodexho, Shugun, Ecole Maxim's...
Pharmaceutical Industry : Astra, Pharmitalia, Sandoz...
Others : Renault, Caisse d'épargne, Tollens, Rank Xerox, GRESA-ISA, Interventions
USA : Seminars and Consulting, Professional conferences...
Research and Publications
Lines of research:
Marketing strategies on the Internet and international markets;
Impacts of non economic factors on the consumer behavior
Books
Models of Different Sources of Income on the Internet Paris, 2004
Business Intelligence on the Internet, PubliUnion, Paris, 1998
Real Cases in Marketing strategies Editions BPI, Paris, 1992
Articles
Working papers
Regular contributions in different professional journals
Formerly Columnist in Marketing Magazine on Cyber Marketing
Formerly Columnist in Etats de Veille on Business Intelligence
Formerly Columnist in revue Equip'Hôtel (1992-1994) on Customer Service
Other
American Marketing Association (AMA)
Investor's Club DARYEK (founder, sold in 1990)
Intensive readings and publishing press artiles
