Exploring the process of customer engagement, self-brand connections and loyalty

Published March 11, 2015
Author(s)
Kay Naumann , Jana Bowden
Article Info
Volume 13 2015, Issue #1, pp. 56-66
TO CITE

689 Views
821 Downloads

References
0
Tables
0
Figures
0

Download Preview

Close

Problems and Perspectives in Management

Problems and Perspectives in Management

COOKIES
The cookie settings on this website are set to 'allow all cookies' to give you the best experience.

If you continue without changing these settings, you consent to this Read more

Accept