Articles tagged with: customer satisfaction

Examining the influence of social media marketing on purchase intention: The mediating role of brand image

Imran Ali, Mohammad Naushad
Innovative Marketing Volume 19 2023, Issue #4

Unlocking the potential of loyalty programs in reference to customer experience with digital wallets

Vidushi Vatsa, Bhawna Agarwal, Ruchika Gupta
Innovative Marketing Volume 19 2023, Issue #1

Relationship between e-service quality dimensions and online banking customer satisfaction

K. M. Anwarul Islam, Serajul Islam, Md. Mobarak Karim, Md. Shariful Haque, Tania Sultana
Banks and Bank Systems Volume 18 2023, Issue #1

Relationship between e-banking service quality based on the e-SERVQUAL model and customer satisfaction: a study in a Peruvian bank

Gissell Balbin-Romero, Edwin Carrera-Mija, Arthur Serrato-Cherres, Franklin Cordova-Buiza
Banks and Bank Systems Volume 17 2022, Issue #4

The impact of leadership styles on service quality and customer satisfaction: A comparative analysis between foreign and domestic capital banks in Kosovo

Vrullim Buja, Fidan Qerimi, Arberesha Behluli
Innovative Marketing Volume 18 2022, Issue #3

Success model of online food delivery system: The role of brand image in customer responses

Ezgi Erkmen, Nida Turegun
Innovative Marketing Volume 18 2022, Issue #2

Brand effects of omnichannel-based pickup service on consumption value and service satisfaction

Kyoung Hee Lee, Boyoung Kim
Innovative Marketing Volume 17 2021, Issue #3

Antecedents of behavioral intention to use online food delivery services: An empirical investigation

Vinish P, Prakash Pinto, Iqbal Thonse Hawaldar , Slima Pinto
Innovative Marketing Volume 17 2021, Issue #1

Corporate brand image and switching behavior: case of mobile telecommunications customers in Zimbabwe

Shylet Chigwende, Krishna Govender
Innovative Marketing Volume 16 2020, Issue #2
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