Ilyas Masudin

The Quick Response (QR) code payment is a relatively new means of payment in Indonesia. Even though this strategy offers a great deal of use, not many people are familiar with it or use it. In this regard, it is fascinating to look at what makes people use the QR Code payment method. The quantitative study used a five-point Likert scale questionnaire to sample e-money users through social media groups. In addition, structural Equation Modeling (SEM), employee Smart-PLS 3.0, was used to examine the data. The results show that social factors affect how people feel about QR code payments, and facilitating support and performance expectations affect how likely they are to use it. Also, attitudes, a mediator of social impact, can change the effect of support performance expectations on adoption intentions. Because of this, people accepting QR code-based payments take a positive attitude. Also, the facilities and environment affected a positive attitude, expected performance, ease of operation, and social interactions. Based on the results, the recommendation for financial institutions and innovation is that the facility and social environment are critical to the success of financial innovation. So, if more people want to use QR code-based payments, financial institutions need to make it easy for them.

Acknowledgment
The author would like to thank the Rector, Vice-Rector of the University of Muhammadiyah Malang. Furthermore, the author sincerely thanks the University of Muhammadiyah Malang’s Dean of Business and Economics Faculty. A University of Muhammadiyah Malang’s School of Economics and Business member supported finishing this paper.

Korean cosmetics have become a favorite product in the Indonesian market. Therefore, it is essential to understand what stimulates Indonesian consumers to buy Korean beauty products. This study aims to examine the structural model of the determinants of purchasing behavior for cosmetic products made in Korea, applying a quantitative design. Data were collected using a questionnaire targeting a random sample of respondents (n = 250) who are social media followers of cosmetic products made in Korea. The collected data were then analyzed using a partial least square approach using Smart-PLS 4.0 software. The results indicate that consumer attitude significantly influences consumer behavior. Moreover, the findings imply that a positive attitude can build consumer behavior (make consumers proud and idolize a particular product). Furthermore, the positive image of the place of origin and the quality of the product can influence consumer attitude. Management practice can alter how individuals view a product by using brand ambassadors and the rich culture of the place the product comes from.