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Carola Würzner-Hofmann
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Does NORTH in the southern hemisphere mean SOUTH? A global view on brand-name associations
Carola Würzner-Hofmann , Robert Schorn
Innovative Marketing
Volume 10, 2014 Issue #4
Views: 867
Downloads: 504
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Business, Management and Accounting
Decision Sciences
Innovative Marketing
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Robert Schorn
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