An empirical assessment of stimulus presentation mode bias in conjoint analysis

Published February 29, 2012
Author(s)
Debi P. Mishra , Junhong Min , M. Deniz Dalman
Article Info
Volume 7 2011, Issue #4
TO CITE

599 Views
322 Downloads

References
0
Tables
0
Figures
0

< Prev

Download Preview

Close

Innovative Marketing

Innovative Marketing

COOKIES
The cookie settings on this website are set to 'allow all cookies' to give you the best experience.

If you continue without changing these settings, you consent to this Read more

Accept