Breakeven and profitability analyses in marketing management using R software

Published October 27, 2011
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Link to ORCID Index: https://orcid.org/0000-0001-5271-4484

Khalid M. Dubas
, Lewis Hershey , Inder P. Nijhawan , Rajiv Mehta
Article Info
Volume 7 2011, Issue #3
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