Investigating innovations in information systems: how to evaluate the m-advertising effectiveness?

Published July 1, 2013
Author(s)
Stéphanie Hérault
Article Info
Volume 11 2013, Issue #2
TO CITE

572 Views
371 Downloads

References
0
Tables
0
Figures
0

Download Preview

Close

Problems and Perspectives in Management

Problems and Perspectives in Management

COOKIES
The cookie settings on this website are set to 'allow all cookies' to give you the best experience.

If you continue without changing these settings, you consent to this Read more

Accept