Articles tagged with: young consumers

Effects of brand awareness, religious belief, and brand trust on purchase intentions of halal products among young consumers

K. M. Anwarul Islam, A. M. Shahabuddin, Fandi Omeish, Abul Bashar Bhuiyan, Serajul Islam
Innovative Marketing Volume 19 2023, Issue #4

The impact of packaging on consumer behavior in the private label market – the case of Slovak consumers under 25 years of age

Zdenka Kádeková, Ingrida Košičiarová, Vladimir Vavřečka, Milan Džupina
Innovative Marketing Volume 16 2020, Issue #3