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  • Investigating the level of "opportunity to see": a case of advertisements on the roadside light emitting diode video screens

    Bideri Ishuheri Nyamulinda , Etienne Musonera , Egide Karuranga
    Innovative Marketing Volume 7, 2011         Issue #2
    Views: 604 Downloads: 174 TO CITE
Innovative Marketing
Business, Management and Accounting Decision Sciences

Innovative Marketing

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