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Articles tagged with: content marketing

Organic positioning strategies and digital consumer behavior: A study in Peru’s real estate sector

Socrates Deza-De-Souza-Ferreyra, Maria Jeanett Ramos-Cavero, Franklin Cordova-Buiza
Innovative Marketing Volume 21 2025, Issue #1

Inbound social media marketing and increased sales in SMEs: a correlational study in the pet food industry

Boris John Vasquez-Reyes, Franklin Cordova-Buiza
Innovative Marketing Volume 20 2024, Issue #3

Bibliometric insights into the evolution of digital marketing trends

Nguyen Minh Sang
Innovative Marketing Volume 20 2024, Issue #2

The role of content marketing in enhancing customer loyalty: an empirical study on private hospitals in Saudi Arabia

Ahmed Suhail Ajina
Innovative Marketing Volume 15 2019, Issue #3
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