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Articles tagged with: design

Determinants affecting customer intention to use chatbots in the banking sector

Irfan Abdul Karim Shaikh, Sania Khan, Shaha Faisal
Innovative Marketing Volume 19 2023, Issue #4

Tackling the ‘death’ of brick-and-mortar clothing retailers through store atmospherics and customer experience

Etuhole Angula, Valencia Melissa Zulu
Innovative Marketing Volume 17 2021, Issue #3
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