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Articles tagged with: halal

Effects of brand awareness, religious belief, and brand trust on purchase intentions of halal products among young consumers

K. M. Anwarul Islam, A. M. Shahabuddin, Fandi Omeish, Abul Bashar Bhuiyan, Serajul Islam
Innovative Marketing Volume 19 2023, Issue #4

Examining the effect of halal perceived value and perceived risk on purchase intention: A mediating role of halal trust

Muchammad Agung Miftahuddin, Wiwiek Rabiatul Adawiyah, Refius Pradipta, Faizal Wihuda
Innovative Marketing Volume 18 2022, Issue #4
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