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Tags: market segmentation
Articles tagged with: market segmentation
Wine purchasing decisions in India from a consumer’s perspective: An analysis of influencing factors on the buying behavior
Anagha Ravikumar, Sushant Malik, Asmita Chitnis, Dipen Paul, Dharmesh K. Mishra
Innovative Marketing
Volume 18 2022, Issue #2
Discovering the values of generation X and millennial consumers in Indonesia
Arief Helmi, Vita Sarasi, Umi Kaltum, Yogi Suherman
Innovative Marketing
Volume 17 2021, Issue #2
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