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  • The Genesis of Robitussin’s “Ask Your Doctor” campaign – The prevalent theme of pharmaceutical advertising for four decades

The Genesis of Robitussin’s “Ask Your Doctor” campaign – The prevalent theme of pharmaceutical advertising for four decades

  • Published July 29, 2013
  • Author(s)
    Sidney Kessler , Joanna Hernik ,
    Link to ORCID Index: https://orcid.org/0000-0001-5071-3349
    Dana-Nicoleta Lascu
    ORCID Researcher ID
  • Article Info
    Volume 9 2013, Issue #2
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