Consumer mindfulness and impulse buying behavior: testing moderator effects of hedonic shopping value and mood
-
Author(s)Melis Kaytaz YiğitLink to ORCID Index: https://orcid.org/0000-0001-7036-166X
-
DOIhttp://dx.doi.org/10.21511/im.16(4).2020.03
-
Article InfoVolume 16 2020, Issue #4, pp. 24-36
- Cited by
- 1362 Views
-
320 Downloads
This work is licensed under a
Creative Commons Attribution 4.0 International License
Given the limited quantity of studies within the literature, this study investigates the moderator role of hedonic shopping value and mood in the relationship between consumer mindfulness and impulse buying behavior. The study is quantitative and descriptive and using a convenient sampling method, 223 online questionnaires were obtained in Samsun, Trabzon, and İstanbul. The responses collected from a close-ended questionnaire using a 5-point Likert scale was tested at Structural Equation Modeling (SEM) through AMOS.
The findings of the study indicated that consumers with mindfulness exhibit negative impulse buying behavior. Although the study results reveal that hedonic shopping value has a moderator role in the relationship between consumers with low mindfulness and their impulse buying behavior, the moderator role of hedonic shopping value in the relationship between consumers with high mindfulness and impulse buying behavior is not proved. Besides, it is found that consumers’ positive and negative moods have not a moderator role in the relationship between mindfulness and impulse buying behavior. From this viewpoint, the study’s result will provide practitioners and academicians to understand the impulse buying behavior patterns of consumers with mindfulness.
- Keywords
-
JEL Classification (Paper profile tab)M30, M31, M39
-
References35
-
Tables11
-
Figures6
-
- Figure 1. Conceptual model of the study
- Figure 2. The standardized path diagram of the research model
- Figure 3. The standardized path diagram of the moderator effect of hedonic shopping value on the relationship between mindfulness and impulse buying behavior
- Figure 4. Interaction graph of hedonic shopping value with mindfulness
- Figure 5. The standardized path diagram of the moderator effect of positive mood on the relationship between mindfulness and impulse buying behavior
- Figure 6. The standardized path diagram of the moderator effect of negative mood on the relationship between mindfulness and impulse buying behavior
-
- Table 1. Demographic characteristics of the sample
- Table 2. Multicollinearity results of variables
- Table 3. Result of exploratory factor analysis and reliability analysis
- Table 4. Result of validity analysis
- Table 5. Confirmatory factor analysis goodness of fit statistics
- Table 6. Model fit the results of the SEM model
- Table 7. The regression analysis results of the research model
- Table 8. The regression weight results of the moderator role of hedonic shopping value
- Table 9. Hedonic shopping motivation slope test results and graphical representation
- Table 10. The regression weight results of the moderator role of positive mood
- Table 11. The regression weight results of the moderator role of negative mood
-
- Armstrong, A. (2011, June). Mindfulness and compulsive buying. Living sustainably: values, policies, practices. Resolve conference, London.
- Baer, R. A. (2003). Mindfulness training as a clinical intervention: A conceptual and empirical review. Clin Psychol-Science Pr., 10(2), 125-143.
- Bahl, S., Milne, G. R., Ross, S. M., Mick, D. G., Grier, S. A., Chugani, S. K., Chan, S., Gould, S. J., Cho, Y.-N., Dorsey, J. D., Schindler, R. M., Murdock, M. R., & Mariani, S. B. (2016). Mindfulness. The transformative potential for consumer, societal, and environmental well-being. Journal of Public Policy & Marketing, 35, 1-13.
- Bishop, S. R., Lau, M., Shapiro, S. L., Carlson, L., Anderson, N. D. & Carmody, J. (2006). Mindfulness: A proposed operational definition. Clinical Psychology: Science and Practice, 11, 230-241.
- Brown, K. W., & Ryan, R. M. (2003). The benefits of being present: Mindfulness and its role in psychological well-being. Journal of Personality and Social Psychology, 84, 822-848.
- Chapman, A. L., Gratz, K. L., & Brown, M. Z. (2006). Solving the puzzle of deliberate self-harm: The experiential avoidance model. Behavior Research and Therapy, 44, 371-394.
- Claes, L., Bijttebier, P., Van Den Eynde, F., Mitchell, J. E., Faber, R., & de Zwaan, M. (2010). Emotional reactivity and self-regulation in relation to compulsive buying. Personality and Individual Differences, 49, 526-530.
- Germer, C. (2004). What is mindfulness? Insight Journal, 22, 24-29.
- Giluk, T. L. (2009). Mindfulness, Big Five personality, and affect: A meta-analysis. Personality and Individual Differences, 47, 805-811.
- Hart, R., Itai, I., & Dan, H. (2013). Mind the gap in mindfulness research: A comparative account of the leading schools of thought. Review of General Psychology, 17(4), 453-466.
- Hayes, S. C., Wilson, K. G., Gifford, E. V., Follette, V. M., & Strosahl, K. (1996). Experimental avoidance and behavioral disorders: A functional dimensional approach to diagnosis and treatment. Journal of Consulting and Clinical Psychology, 64, 1152-1168.
- Hayes, S. C., Wilson, K. G., Gifford, E. V., Bissett, R., Piasecki, M., Batten, S. V., & Gregg J. (2004). A preliminary trial of twelve-step facilitation and acceptance and commitment therapy with poly substance-abusing methadone-maintained opiate addicts. Behavior Therapy, 35, 667-688.
- Kabat-Zinn, J. (1994). Wherever you go, there you are: Mindfulness meditation in everyday life. New York: Hyperion.
- Kabat-Zinn, J. (2001). Mindfulness meditation for everyday life. London, UK: Piatkus.
- Kumar, S. M. (2002). An introduction to Buddhism for the cognitive-behavioral therapist. Cogn Behav Prac., 9(1), 40-43.
- Lattimore, P., Fisher, N., & Malinowski, P. A. (2011). A cross-sectional investigation of trait disinhibition and its association with mindfulness and impulsivity. Appetite, 56(2), 241-248.
- Levesque, C., & Brown, K. W. (2007). Mindfulness as a moderator of the effect of implicit motivational self-concept on day-to-day behavioral motivation. Motivation and Emotion, 31(4), 284-299.
- Marlatt, G. A. (2002). Buddhist philosophy and the treatment of addictive behavior. Cogn Behav Pract., 9(1), 44-49.
- Masicampo, E. J., & Baumeister, R. F. (2007). Relating mindfulness and self-regulatory processes. Psychological Inquiry, 18(4), 255-258.
- Murphy, C., & MacKillop, J. (2011). Living in the here and now: Interrelationships between impulsivity, mindfulness, and alcohol misuse. Psychopharmacology, 219, 527-536.
- Papies, E. K., Barsalou, L. W., & Custers, R. (2012). Mindful attention prevents mindless impulses. Social Psychological and Personality Science, 3(3), 291-299.
- Park, H. J., & Dhandra, T. K. (2017). Relation between dispositional mindfulness and impulsive buying tendency: Role of trait emotional intelligence. Personality and Individual Differences, 105, 208-212.
- Peters, J. R., Erisman, S. M., Upton, B. T., Baer, R. A., & Roemer, L. (2011). A preliminary investigation of the relationships between dispositional mindfulness and impulsivity. Mindfulness, 2(4), 228-235.
- Rasmussen, M. K., & Pidgeon, A. M. (2011). The direct and indirect benefits of dispositional mindfulness on self-esteem and social anxiety. Anxiety, Stress, and Coping, 24(2), 227-233.
- Rook, D. W. (1987). The buying impulse. Journal of Consumer Research, 14, 189-199.
- Rosenberg, E. L. (2004). Mindfulness and consumerism. In T. Kasser & A. D. Kanner (Eds.), Psychology and Consumer Culture: The Struggle for a Good life in a Materialistic world (pp. 107-125). American Psychological Association.
- Siegel, R. D., Germer, C. K., & Olendzki, A. (2009). Mindfulness: What is it? Where did it come from? In F. Didonna (Ed.), Clinical handbook of mindfulness (pp. 17-35).
- Stunkard, A. J., & Messick, S. (1985). The three factor eating questionnaire to measure dietary restraint, disinhibition and hunger. Journal of Psychosomatic Research, 29, 71-83.
- Tabachnick, B. G., & Fidell, L. S. (2007). Using Multivariate Statistics (5th ed.). Canada: Pearson Education.
- Thompson, E. R., & Prendergast, G. P. (2015). The influence of trait affects and the five-factor personality model on impulse buying. Personality and Individual Differences, 76, 216-221.
- Vinci, C., Peltier, M., Waldo, K., Kinsaul, J., Shah, S., Coffey, S. F., & Copeland, A. L. (2016). Examination of trait impulsivity on the response to a brief mindfulness intervention among college student drinkers. Psychiatry Research, 242, 365-374.
- Vohs, K., & Faber, R. (2003). Self-regulation and impulsive spending patterns. NA Advances in Consumer Research, 30.
- Ward, S. (2014). Tradermind: Get a mindful edge in the markets. John Wiley & Sons.
- Williams, A. D., & Grisham, J. R. (2012). Impulsivity, emotion regulation, and mindful attentional focus in compulsive buying. Cognitive Therapy and Research, 36, 451-457.
- Wingrove, J., & Bond, A. J. (1997). Impulsivity: A state as well as trait variable. Does mood awareness explain low correlations between trait and behavioral measures of impulsivity? Personality and Individual Differences, 22, 333.
-
The role of foreign direct investment and trade on carbon emissions in Turkey
Gizem Kaya , M. Özgür Kayalica 
,
Merve Kumaş ,
Burc Ulengin
doi: http://dx.doi.org/10.21511/ee.08(1).2017.01
Environmental Economics Volume 8, 2017 Issue #1 pp. 8-17 Views: 2133 Downloads: 1021 TO CITE АНОТАЦІЯThis study aims to observe the long run and short run effects of gross domestic product, foreign direct investment inflows and trade on CO2 emissions and causality relationships between these factors, using annual data for the period of 1974-2010. The empirical results demonstrate that the inverted U-shaped relationship of environmental Kuznets curve is valid for Turkey. In addition, there are positive long run effects of foreign direct investment and trade openness on CO2 emissions. The authors also find a bidirectional causality relationship between CO2 emission and FDI.
-
Relation between Organisational Citizenship Behavior, Workplace Spirituality and Job Performance in BFSI sector in India
Shaad Habeeb
doi: http://dx.doi.org/10.21511/ppm.17(1).2019.16
Problems and Perspectives in Management Volume 17, 2019 Issue #1 pp. 176-188 Views: 1750 Downloads: 370 TO CITE АНОТАЦІЯCompanies across the world are struggling to keep the employees engaged and retained to their work. Moreover, today’s workforce is increasingly seeking intrinsic benefits beyond the material rewards of a job. In this context, this study aims to assess the relationship between organizational citizenship behavior (OCB), workplace spirituality (WS) and job performance (JP) in a non-Western setting where primary quantitative research was conducted in an Indian setting. The sector under study was Banking, Finance, and Insurance Services (BFSI), given retention issues since the financial crisis of 2008. A statistically evaluated sample of 433 respondents was utilized to attain the findings. Results revealed a statistically significant positive relationship between OCB, WS and JP that was achieved through regression analysis. However, findings also showed that OCB is not a moderator between WS and JP. The gap in the research was addressed given the lack of studies determining the impact of OCB on individual job performance. Further, the impact was positively highlighted in the Indian context. The implications to the BFSI sector were made that required companies to promote a culture for voluntary work practices to enhance JP.
-
The impact of foreign direct investment on GDP growth: The case of Turkey
Mayis Azizov ,
Yuriy Bilan ,
Farid Jabiyev ,
Elvin Alirzayev ,
Aybeniz Heyderova
doi: http://dx.doi.org/10.21511/imfi.20(4).2023.05
Investment Management and Financial Innovations Volume 20, 2023 Issue #4 pp. 50-59 Views: 1198 Downloads: 286 TO CITE АНОТАЦІЯThe development of investment processes is significant for a country’s economy, economic development, and the expansion of market opportunities. The successful functioning of the national economy in the global economic space requires its integration into the international finance system. The impact of foreign direct investment on the economy of host countries remains relevant. The purpose of this study is to investigate the impact of foreign direct investments on the Gross Domestic Product of Turkey for the years 1990–2021. The data set includes foreign direct investments, exchange rate levels, and the Gross Domestic Product of Turkey and was used in logarithmic form in the empirical assessments. The results show a positive and statistically significant relationship between foreign direct investments and Gross Domestic Product. A long-term integrative relationship exists between the independent variables (foreign direct investments and exchange rate) and the dependent variable (Gross Domestic Product). Consequently, this implies that a 1% increase in foreign direct investment results in a 0.35% increase in Gross Domestic Product, holding other factors constant.
