Articles tagged with: trust

Culture and relationship marketing in neighborhood stores: Analysis of a peripheral region in Colombia

Juan Manuel Andrade Navia, Dagoberto Páramo Morales, Elías Ramírez Plazas
Innovative Marketing Volume 19 2023, Issue #3

The impact of social commerce on the purchase intentions of Millennials using Facebook

Krishna K. Govender, Ramnarain Yavisha
Innovative Marketing Volume 19 2023, Issue #2

A post-COVID model to measure brand loyalty of banking clients

Dries Els, Christo Bisschoff
Banks and Bank Systems Volume 18 2023, Issue #2

Effect of CSR activities on customers’ purchase intention: The mediating role of trust

Imran Ali, Mohammad Naushad, Hadeel Jaafar Alasmri
Innovative Marketing Volume 19 2023, Issue #2

Brand loyalty as a competitive advantage for South African banks

Christo Bisschoff, Dries Els
Banks and Bank Systems Volume 18 2023, Issue #1

The impact of technostress on organizational functioning

Andrea Bencsik, Tímea Juhász
Problems and Perspectives in Management Volume 21 2023, Issue #1

Marketing research in the context of trust in the public sector: A case of the digital environment

Veronika Litovtseva, Dariusz Krawczyk, Aleksandra Kuzior, Maryna Brychko, Tetiana Vasylieva
Innovative Marketing Volume 18 2022, Issue #4

Examining the effect of halal perceived value and perceived risk on purchase intention: A mediating role of halal trust

Muchammad Agung Miftahuddin, Wiwiek Rabiatul Adawiyah, Refius Pradipta, Faizal Wihuda
Innovative Marketing Volume 18 2022, Issue #4

Attributes of halal tourism during the Covid-19 pandemic: An overview of the perceptions of Muslim tourists in Nusantara

Martaleni Martaleni, M. Jamal Abdul Nasir, Rizqiyatul Khoiriyah, Satya Ramadhany Djawas
Innovative Marketing Volume 18 2022, Issue #4
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